Be In The Heart Of It All
Southern Utah's Only Off-Road Expo
Southern Utah is an off-road Mecca
The place where gear earns its reputation. Endless slickrock, deep sand, mountain terrain, and wide-open desert trails leave no room for weak parts, questionable equipment, or empty promises. Out here, only what truly works survives.
The TREAD Off-Road Expo drops you straight into that environment, surrounded by proven brands, builders, and manufacturers ready to talk shop, cut deals, and put real product in your hands. This is your chance to see the latest gear up close, ask real questions, and score expo-only pricing you won’t find online.
Walk the booths, shake hands with the people who build it, and leave with upgrades meant to be run hard in the same terrain that surrounds you. If you’re looking to upgrade your rig, stretch your dollar, and experience off-road at its core—this is the place to do it.
TREAD Off-Road Expo: Where the Off-Road Community Comes Together
The TREAD Off-Road Expo is more than just an event—it’s a gathering of the off-road community built around passion, connection, and shared adventure. Whether you’re a hardcore crawler, weekend trail rider, industry professional, or a family that just loves being outdoors, TREAD is where everyone finds common ground.
Held June 19-20 at the Dixie Convention Center in St. George, Utah, the TREAD Off-Road Expo brings together all corners of the off-road world—Jeeps, UTVs, dirt bikes, Broncos, buggies, ATVs, and everything in between. If it’s built for the trail, it belongs here.
Built for Community
At its core, TREAD is about people. It’s a place to meet new friends, reconnect with familiar faces, and build relationships that go far beyond the weekend. Strike up conversations with fellow enthusiasts, connect directly with brands and builders, and engage with industry influencers who live and breathe off-road just like you do.
Hands-On. Up Close. Real Experience.
This isn’t a walk-by-and-look kind of expo. TREAD is designed to be interactive. Get hands-on with the latest products, see new technology up close, ask real questions, and learn directly from the experts. From gear and accessories to vehicles and innovations, this is where curiosity meets experience.
Family-Friendly Fun for Everyone
Off-roading is a lifestyle—and TREAD makes sure the whole family feels included. Kids can take part in a scavenger hunt designed just for them, while parents explore the expo knowing there’s something fun for everyone. It’s an event where generations of off-roaders can share the excitement together.
Food, Drinks, and Good Times
No great gathering is complete without great food. Enjoy a variety of food trucks, relax in the beer garden, and soak in the atmosphere with friends old and new. Whether you’re grabbing a quick bite or settling in to hang out, TREAD is built for comfort and connection.
Industry Influencers & Huge Deals
Meet some of the biggest names and rising voices in the off-road industry, see what’s trending, and take advantage of expo-only deals you won’t find anywhere else. If you’ve been waiting for the right time to upgrade your rig or grab new gear—this is it.
One Community. Two Days. Endless Adventure.
TREAD Off-Road Expo is where passion meets purpose, where families and friends gather, and where the off-road community grows stronger together. Come for the deals, stay for the connections, and leave inspired for your next adventure.
Join us June 20–21 in St. George, Utah, and experience what TREAD is all about.
Send It Rubi's welding class sponsored by Lincoln Electric
The areas BEST food trucks and a Beer Garden
TREAD’s Open Trails Commitment
At TREAD, our passion for off-roading goes far beyond the thrill of the trail. We are committed to protecting and preserving access to public lands so they can be enjoyed not only today, but for generations to come.
During the event, we’ll be raffling off thousands of dollars in off-road products and services, with 100% of the proceeds donated directly to BRC (Blue Ribbon Coalition) and UPLA (Utah Public Lands Alliance).
These organizations are on the front lines—advocating for responsible recreation, fighting unnecessary closures, and ensuring off-roaders continue to have legal, sustainable access to the trails we love. Their work protects our freedom to explore, ride, and adventure.
By participating in the raffle, you’re doing more than entering to win great items, you’re standing up for trail access, supporting land stewardship, and investing in the future of the off-road community. Together, we can protect what we ride.
Ride responsibly. Protect access. Keep trails open.
Expo Hours
| Friday, June 19th 2026 | 11:00 am - 8:00 pm |
| Saturday, June 20th 2026 | 9:00 am - 7:00 pm |
Location
Dixie Convention Center
1835 S Convention Center Dr, St. George, UT 84790
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